We worked with Moira Studio to cover Festival Betances once again this year. We’ve covered the festival in the past and were so glad it made its return this summer.
Festival Betances, presented by IBA, is New England’s longest-running Latino cultural celebration. Every year in Boston’s South End, they host internationally acclaimed Latin musicians, traditional cuisine, arts and crafts, a greased pole competition, children’s activities like face painting and inflatables, and other treats that highlight the diversity of Latin culture.
We sent a three-person crew to cover the action, the parade, concerts, and many other fun festival activities. We cut everything into a short sizzle reel that captures all the spirit of the day and sums up the event for those who could not attend. The video will be used to promote the event again next year, and we’re glad we could be a part of Festival Betances.
